Colours are known to have effects on a person’s psychological, physiological and sociological behaviour. Thus, colour is an important aspect while considering the brand identity system.
‘Itna Suit pehenke college jana jaruri hai kya? (Is it compulsory to wear a suit to college?)’ In this torrid weather, that was the first question he asked. Here, I was trying to prepare for my presentation when he asked this ‘irrelevant’ question. I was about to lose it! ...
